Issue Archives
Cultivating a Sense of Urgency
10X Business Letter San Diego, Ca Pleasant 75 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, Why do most change efforts fail? Why do most people know they have to change but they don’t? Why do companies spend a TON of cash in training to help their teams to improve sales, leadership and customer service without much…
Read MoreWhat would you do?
10X Business Letter San Diego, Ca Mostly Cloudy 58 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, Picture this: Someone invites you to do a presentation and the situation is like this: 1,000 people in a room Some of these people could become potential clients eventually You only get 15 minutes on the stage You can NOT sell…
Read MoreHe’s forever grateful
10X Business Letter Camano Island, Wa Partly Cloudy 47 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, “Influenceologist” (AKA, Influencing from the Front graduate) Joe Merlo says on the book of faces: “Thank you Roberto Monaco and the IFF family!!! I just did a talk to 600 people and rocked the house and lit the stage on…
Read MorePublic Speaker turned Puppet Speaker on TV
10X Business Letter San Diego, Ca Mostly Sunny 68 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, Why did I bring a puppet to my latest TV appearance at the Craig Sewing’s American Dream show. Because I want to make sure people remember my point! You may be asking yourself: what point? That you can change your…
Read MoreWhy this type of Banking is bad.
10X Business Letter San Diego, Ca Nippy 61 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, There is a bank out there where deposits are not always a good thing. Stick with me on this because you may not be even be aware you’re making deposits. As you read this ask yourself if you do this. You read…
Read MoreUsing the science of influence to influence
10X Business Letter San Diego, Ca Mostly Sunny 68 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, Do you use science to increase your sales? I do because it increases the likelihood of higher sales conversions. One of the scientific-based influence tools is storytelling (many studies have been done to prove the power of narratives). Because I…
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