Issue Archives
Conversations with myself.
10X Business Letter San Diego, Ca Mostly Sunny 69 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, What do you tell yourself right before you present? Is the conversation that you have with yourself empowering or disempowering you? Do you feel that the story you tell yourself before your sales presentations impact your performance? One factor that…
Read More10 Success & Speaking principles in 1 Minute
10X Business Letter San Diego, Ca Mostly Sunny and 77 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, Years ago I was hired to coach a speaker that was promoting a seminar and was experiencing poor sales conversions. Before I went to see her presentation, I did some research on her background and I learned that she…
Read More[Video] One Thing That Causes Fear And Anxiety
10X Business Letter San Diego, Ca Sunny and 68 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, The world of belief systems is fascinating. Some of the beliefs we have can empower us to become better leaders, like “I believe there is always a way when I am committed”, or we can have beliefs that can stop…
Read MoreWhy should you tell your personal story during your sales presentation?
10X Business Letter San Diego, Ca Sunny and 63 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, Why should you tell your personal story during your sales presentation? During our Influencing From The Front For Business Speaker seminars one of attendees, a sales professional in the technology field, asked me the following question: Roberto, currently I do…
Read More[Video] How to stay on time during talks
10X Business Letter San Diego, Ca Clear and 60 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, I was recently invited to do a 25-minute presentation in front of 700 people. It was a multi-speaker event and the meeting organizer was clear that I only had 25-minutes and I had to stay on time. I have done…
Read MoreLower Resistance to Your Message
10X Business Letter San Diego, Ca Clear and 60 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, There are many reasons why storytelling is so effective in business communication. One of them is because it reduces resistance to your message. What I’ve discovered in my career is that it’s easy for your audience to counter-argue your facts,…
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