3 Quick Questions to Improve your Closing Ratios

10X Business Letter San Diego, Ca. Sunny 72 Degrees ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10x Business Builder, Did you know that around 90% of our decision making is done by our subconscious minds? This means 90% of the time, our minds decide, and tell us after. How does this affect our desired outcomes when we are speaking or…

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Lies about the truth

Lies about the truth

10X Business Letter San Diego, Ca ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ “The truth is like poetry, and most people f*cking hate poetry.” – Overheard in a Washington DC bar by Michael Lewis (Author of The Big Short).  Dear 10X Business Builder, For centuries truth tellers have struggled to effectively influence others living under distortion, dishonesty and deception.  Watch this…

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How to Prepare for and CRUSH Your Next Talk

“Your commitment to your audience will determine their commitment to your message”. In my experience presenters, leaders, and influencers who create the biggest impact with their presentations have one thing in common: they spend significant amounts of time preparing and rehearsing their talks. Recently I had the honor of speaking to 2,500 leaders in the…

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Are you afraid of forgetting what you are going to say?

10X Business Letter San Diego, Ca 59 Degrees, Clear with periodic clouds ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, I was recently participating in an online training session and one of the questions that came up was: “Roberto, how do I overcome my fear of forgetting what I am going to say? I do not have a…

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Confidence or Fear, which one do you cultivate before your talks?

10X Business Letter San Diego, Ca ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, Some time ago I was participating in a multi-speaker event and I noticed what some inexperienced presenters were doing right before their presentations: Going over their notes Changing their slides Adding new content to their talks Changing their close For the most part, these…

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3 Lessons From The First Book I Ever Read (in english)

10X Business Letter San Diego, Ca ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Dear 10X Business Builder, Do you remember the first book you ever read? I do not remember the first book I ever read in Portuguese, but I do remember the first book I ever read in English, it is called Lead to Succeed by Michael Beer. Recently I…

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